Proven Tips for Finding The Right Business

With 2015 here, people tend to re-evaluate what they are doing. With some massive launches taking place in January, this is a good time to make a move. I am keeping this article company neutral. But enjoy the articile and help it guide you to your best decision.

These 7 Criteria are critical for long term success in this industry. I have evaluated every MLM in the US through this lens and it helps you create a more objective decision based on the true indicators of performance instead of making an emotional decision that will leave you confused as to why your product which you love just isn't getting the results you hoped for. Look at each of the 7 criteria carefully- each one is crucial:

1) Leadership Ethics and Cause
The Market is emotionally driven, successful companies rally around a cause beyond the monetization of the product. aka Thomas shoes. The cause creates momentum by touching your purpose.
2) Market Timing
The best time to get in is NOT when the company is ground floor (9/10 fail in first 2 years). We look for companies that are 5 years to 15 years. That way you know they have survived the launch and have worked out the glitches and infrastructure in order to “scale”. Scaling is where to residual is established with global market growth.
3) Compensation
This is a crucial aspect, yet one of the most misunderstood areas. Look for compensation plans designed with a strong front end loaded compensation for new members as well as balance throughout the life of the business. Unilevels with a binary attributes are the best. Binaries alone are a weak model. (One is being revealed in January that is the best I have ever seen- and offers EQUITY- and I have seen them all)
4) Cash Liquidity
This point is one many overlook....many companies boast about being debt free. Frankly, you can be debt free and broke. I look for liquid assets. Does the company have cash liquidity to advance product development and marketing when others have to hang tight to survive in a strained economy. 
5) Training and Support
Training must be simple and duplicatable. This should not be an involved process, but one designed with simplicity plus hands on mentoring. 
6) Technology
Innovation in Social Media, Mobile Applications as well as future development are essential for the competitive edge. 
7) Product
No matter how good your product is, it will not move without these first 6 criteria. But Product is important. Once you have find a good product, it works best with the following features:
a) Consumables- These are the best products to get into for several reason. First point- they need to be replenished so you can create volume off of repeat business
b) Redirect Products- Consumables based on meals (meal replacement) work the best because they are redirecting money ALREADY SPENT on a monthly basis so you can build a business without adding any additonal cost for the new member.
c) Disappearing autoship- programs that help give free product creates market stability

These seven criteria have shown themselves to be very accurate in predicting future success. Use them for your benefit. 

Is it wrong to start a startup just for the money?

If the only reason you're starting a business is to get rich, then you'll likely fail.

However, if you're not interested at all in attaining at least one purely selfish goal (like money, power, recognition, etc.), you'll also likely fail.

That's the paradox: you need to both believe in your vision and also have a few selfish goals.  If you create something great that benefits the world, you deserve some selfish gain and it is ok to want it and crave for it -- that inner "want" will propel you to be a better creator, a better entrepreneur, and a better leader.

Suppose you start a venture. If you are not making money soon enough, you will be willing to give up and try something else. Motivation is important because only if you are motivated you won't give up during the tough times.

But here is something to inspire you by. My only motivation has been money. From March 2012 till September 2013, I spent about 12hrs a day working at my business. I don't have many friends. I was feeling miserable because I was thinking why am I not having fun, when this is the age I should be doing it. I asked myself will it be worth it? Here I am sitting in my office, alone while this whole world around me is having fun. I thought about everything that I won't get, what if I don't make it? If I fail? I would have wasted this time doing nothing. This thought brought a tear to my eyes and guess where it fell? On THE  keyboard. Yes I was still working it even then. I knew whatever happens I am not giving up. I had to make it, I just had to. 

Anyways let's continue with the story, to give you some inspiration.  I launched my business. After the launch, for 60 days, I worked for many hrs a day, spamming the shit out of internet, telling the world about my business. I used to sleep only when I couldn't open my eyes. I used to eat while spamming. Now after 5 1/2 months, NOTHING. 

My income wasn't good, but still I had managed to create a steady supplemental income. And then nothing. My motive was purely money. 

When I was working, my love for the money was much much more than anything else. Now the question is, are you motivated enough, by money? Probably not, it will be easier if you find a passion, because then the intensity of pain will decrease. Do something you are passionate about. Something you can use to help other, not your wallet. Focus on helping others and make sure your motivation is NOT about money.

Oh the money will come because if you help enough people get what they want, them you will have plenty of money. 

Fail and Fail Big!!

Most of us have spent our entire lives trying to succeed. Why? Well simply put, it's what we've been taught. 

From an early age we have been taught to work hard at succeeding. Get passing grades so you can be on the honor roll. Get a high GPA so you can get into a great college. Study had in college to get a degree. Get the degree to get a good job. 

Why?

Many of the greats FAILED their way to success.  Success is usually a long list of failures. As long as you learn from your failures, they can actually help you. 

FAILURE can be SUCCESS - look at Thomas Edison! He had many failures on his way to discovering electricity. He in fact hired helpers so he could fail faster on his was to success.

FAILURE can be a SUCCESS - look at Columbus! In an attempt to sail to East Indies, he fails by landing in the Bahamas and "discovers" America.

Just get on your ship and go! Don't whine about lack of funding or naysayers opinions that the world is flat (economy is bad) and you'll be eaten by dragons (get rejected). Just go! Who knows what you'll discover!